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Netflix invests N9bn in Nigeria film industry, 2016 to 2022

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Global streaming service, Netflix, on Friday said it had invested nine billion naira in the Nigeria film industry from the year 2016 to 2022.

Ms Shola Sanni, Director of Public Policy for Sub-Saharan Africa, Netflix, made this known at the second Nigeria Digital Content Regulation Conference held in Lagos.

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The two-day event had in attendance stakeholders in the local and international streaming services, independent producers, Free-To-Air, Pay TV Operators, Telcos, content creators, and other operators in the film industry

Sanni stated that this was done through converting local film titles, capacity building, and infrastructure development in the industry.

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She noted that Netflix had invested in over 200 local licensed titles, and co-produced and commissioned original film content.

According to her, 125 films and TV series are available on Netflix as of November 2022.

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The Netflix official said the streaming service was investing heavily to ensure that all subscribers across the world enjoyed the same content at will.

“We love Nigeria and believe in it and that is why we are investing in the Nigerian film industry to entertain Nigerians and the world, with the best-in-class stories from the country.

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“We are poised to tell stories that are not only interesting in Nigeria, but in other 189 countries where Netflix is present,” she said.

In his welcome address, Executive Director, of the National Film And Video Censors Board (NFVCB), Alh. Adedayo Thomas said the conference was an avenue to discuss regulations in the film industry, with a focus on streaming services.

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Thomas stated that the conference which started in 2021, was geared toward bringing balance and equity to the ecosystem, especially with the disruption of the digital era.

“The overall goal of this conference is to create a platform for robust dialogue between the government, through the regulator and the Video-on-Demand (VOD) platforms.

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